Digital Communications and Media
Program Office: 403.320.3468 • digitalcomm@lethbridgecollege.ca
Do you envision a future delivering news, creating marketing materials, writing engaging content, taking photos, shooting video or producing podcasts? If so, join our Digital Communications and Media program, where you will have the opportunity to pursue your passions while preparing for success in any media environment.
Our two-year program allows flexibility with projects and assignments to focus on gaining experience related to your career goals. You’ll learn how to be a multi-faceted media and communication professional, working across varied areas of journalism, communications, video, audio, photography and design to create your own unique path into an evolving industry.
Your Investment
Program fees will vary. To view fee information for your program, go to lethbridgecollege.ca/programs and select your program.
Mobile Learning Program
This is a Mobile Learning Program that requires students to supply their own device with required minimum specifications. Go to www.lethbridgecollege.ca/mobilelearning for additional information.
Graduation
Upon successful completion of all program requirements, students are awarded a Digital Communications and Media diploma.
New applicants are accepted into the Digital Communications and Media program for the Fall (September) term.
General Admissions Requirements
All applicants must meet the general admission requirements for Lethbridge College programs, as indicated in the Admission section of this calendar.
| Course | Title | Credits |
|---|---|---|
| Year 1 | ||
| Term I | ||
| DCM-1150 | Research and Writing for Digital Media | 3 |
| DCM-1160 | Media History and Regulations | 1.5 |
| DCM-1161 | Communication in Media | 1.5 |
| DCM-1162 | Introduction to Video Production | 3 |
| DCM-1164 | Introduction to Design Software and Photography | 3 |
| DCM-1166 | Introduction to Audio Production | 3 |
| Credits | 15 | |
| Term II | ||
| DCM-1159 | Media Law and Ethics | 3 |
| DCM-1167 | Marketing Fundamentals for Media | 3 |
| DCM-1169 | Audio Writing and Production I | 3 |
| DCM-1172 | Video Writing and Production I | 3 |
| DCM-1173 | Publishing, Photography and Design I | 3 |
| Credits | 15 | |
| Total Credits | 30 | |
| Course | Title | Credits |
|---|---|---|
| Year 2 | ||
| Term I | ||
| DCM-2258 | Promotions and Marketing | 3 |
| DCM-2261 | Professional Media Communication | 3 |
| DCM-2262 | Video Writing and Production II | 3 |
| DCM-2266 | Publishing, Photography and Design II | 3 |
| DCM-2269 | Audio Writing and Production II | 3 |
| Credits | 15 | |
| Term II | ||
| DCM-2268 | Media Freelancing | 1.5 |
| DCM-2278 | Social Media and Communications | 3 |
| DCM-2279 | Audio Writing and Production III | 1.5 |
| DCM-2282 | Video Writing and Production III | 1.5 |
| DCM-2286 | Publishing, Photography and Design III | 1.5 |
| Electives (Students take two of three)* | 6 | |
| Credits | 15 | |
| Term III | ||
| DCM-2280 | Practicum | 3 |
| Credits | 3 | |
| Total Credits | 33 | |
Approved Electives
| Course | Title | Credits |
|---|---|---|
| DCM-2284 | Advanced Video Writing and Production | 3 |
| DCM-2289 | Advanced Audio Writing and Production | 3 |
| DCM-2296 | Adv Publishing, Photography and Design | 3 |
Practicum Experience Requirements
There is a required practicum component to this program. The College dictates the legal terms and conditions governing the practicum experience.
Athabasca University
Graduates of Lethbridge College's Digital Communications and Media diploma are eligible to receive up to 60 credits towards the Bachelor of Professional Arts at Athabasca University with a Major in the choice of: Communication Studies, Criminal Justice, Human Services, or Governance, Law, and Management. For more information, please visit www.athabascau.ca
Griffith University, Australia
Graduates of Lethbridge College’s Digital Communications and Media diploma program are eligible to transfer credit towards the completion of a Bachelor of Communication and Journalism at Griffith University, in Australia. All students are provided with an approved course completion pathway at time of offer of admission into a Griffith program. For more information, please visit www.griffith.edu.au/credit
Royal Roads University
Lethbridge College's Digital Communications and Media diploma graduates are eligible for block transfer into the third year of the Bachelor of Arts in Professional Communication program at Royal Roads University. For more information, please visit https://www.royalroads.ca
Your diploma in Digital Communications and Media will prepare you for a wide range of positions working independently or as part of an organization. These careers include:
- Digital/Broadcast Journalist
- Freelance/Entrepreneur
- Graphic and Information Design
- Magazine/Newspaper Content Creator
- Marketing and Advertising
- Media Production Company Owner
- Media/Public Relations
- Photographer/Videographer
- Radio Host/Producer/Scriptwriter
- Social Media Content Manager
- Story Editor
- Video Editor
- Video Producer/Director/Scriptwriter